Client HCF Health Insurance / Agency The Monkeys / Film Direction Paul Bruty for The Glue Society / Production Company Revolver
I worked with the team at the Monkeys to imagine a world where health comes first. This job, although more conventional in terms of film making than my usual work, exemplifies the enjoyably strange education you acquire from 'ad' making. The complications of getting bees onto a city rooftop, for example, far outweighed the simplicity of the shot.
Credits
Agency The Monkeys
CCO Co-Founder Justin Drape
Art Director Chloe Banicevic
Copywriter Archana Murugaser
Managing Director Matt Michael
Group Content Director Kate McIntosh
Senior Content Manager Alice Marrows
Agency Producer Wendy Gillies
Production Company Revolver
Director Paul Bruty for The Glue Society
Managing Director/Executive Producer Michael Ritchie
Executive Producer Pip Smart
Producer Ian Iveson
Cinematography Peter Eastgate
Production Designer Enzo Iacono
Casting Citizen Jayne Casting
Wardrobe Michelle Morin
© Paul Bruty